In this article, I’m going to provide some information about the 8 best email marketing software providers. You’ll choose the most effective one based on features like interface, deliverability, security, email templates, cost, GDPR compliance, and integrations.
Email marketing continues to be one of the core elements of digital marketing in terms of conversion optimization.
In this case, sometimes, it isn’t easy to decide on the best email marketing software.
The 8 Best Email Marketing Software For Digital Marketers
You can find helpful information about the 8 best email marketing software during this article. I hope you love it!
EngageBay is a highly affordable email marketing software for solopreneurs: digital marketers, authors, bloggers, and content creators. It’s fast, simple, and easy on the bank.
EngageBay’s suite of email marketing tools includes email broadcasts, drip campaigns, email sequences, contact management, multistep automation, and email personalization.
The Social Suite feature lets you manage all your social media accounts – Facebook, Instagram, Twitter, and LinkedIn – from a single window. You can also deploy social listening to find out what your audience is talking about.
EngageBay also offers sales and customer support tools to help you get a 360-degree view of your customers. With deal pipelines, task management, appointment scheduling, live chat, and helpdesk, you can manage all your digital marketing efforts from a single platform.
EngageBay offers four pricing plans: Free for $0/month, Basic for $14.99/month, Growth for $49.99/month, and Pro for $99.99/month. The Pro plan offers unlimited contacts and unlimited landing pages. You also get an additional 10% discount on annual plans and a 20% discount on biennial plans.
EngageBay customer support is excellent too: you get free migration, onboarding, and 24×5 email, phone, and chat support.
GetResponse is a very famous email marketing solution. It’s straightforward to use and simplifies email marketing for businesses.
It comes with some excellent marketing automation tools which will provide you to make intelligent automated campaigns.
With their drag and drop builder, you’ll create campaigns, segment contacts, and send any number of emails designed for specific groups.
These tools assist you in creating effective email campaigns to boost your profits.
GetResponse, email marketing software, comes with beautiful responsive forms, landing pages, A/B testing, unsubscribe tracking, and autoresponders.
It also integrates with third-party lead generation tools like ZenDesk, SalesForce, OptinMonster, Google Docs, etc.
GetResponse also provides 24/7 support options via live chat and email in 26 languages.
Their help section is packed with free learning material, including videos, webinars, how-to, guides, etc.
GetResponse offers a 30-day free trial. Their pricing starts at $15/month.
You can try GetResponse email marketing software for free
AWeber is one of the best email marketing software that’s reliable and affordable.
Where AWeber shines, though, is its best and affordable pricing structure. As a result, it’s very lucrative to those with small lists (500 subscribers or less).
Unlike other platforms that add features and capabilities for plans at different price points, AWeber offers all its features with every plan.
Aweber email marketing software pricing is predicated strictly on the total number of subscribers on your list.
So you’ll get an equivalent feature whether you’ve got 20 contacts or 20,000 contacts.
With AWeber, you’ll get all of the fundamental features that you expect with an email marketing service:
- 700+ pre-built templates
- Drag-and-drop email builder
- Email analytics
- A/B testing
- Sign up forms
- Third-party integrations
- Subscriber segmentation
AWeber, email marketing tools, is an industry leader in email deliverability rates.
They make sure that your content is optimized to achieve your subscribers’ inboxes.
You can try AWeber email marketing software for free.
MailChimp is another best email marketing software that permits you to customize your emails.
You’ll be able to send a welcome sequence to new subscribers automatically or send birthday wishes or any content you wish.
Also, you’ll be able to use it to prevent and get over cart abandonment. Finally, if you would like to personalize your order notifications from your store or re-engage with inactive customers, MailChimp is for you!
For people who are searching for effective email marketing automation software.
Pricing isn’t that affordable once you compare it to other marketing automation software. It’s free for up to 2,000 contacts. However, it costs upwards of $425 or more per month, counting your total number of subscribers.
48,000 plus small companies use Hubspot email marketing software, which means it’s also one of the best email marketing software providers.
To support your email marketing campaigns, it provides three unique features.
- All-in-one CRM
- Email marketing automation
- Landing page builder platform
Probably the most valuable part of HubSpot email marketing software is its analytics.
You’ll be able to track your email campaigns in terms of conversions. But what about pricing?
Well, you must consider that it’s very affordable in the first place, costs about $50/month.
However, with HubSpot email marketing software, the pricing can quickly get out of control. As an example, if you would like to feature bonus features and grow your email list, you’ll need to pay $2,000/month annually.
ConvertKit is the best email marketing software for professional bloggers, authors, and marketers. It’s straightforward to use and incredibly powerful.
ConvertKit’s unique feature enables you to offer content upgrades and incentives with email signup forms.
ConvertKit also comes with easy-to-manage auto-responders tools that allowing you to send drip emails from their emailing service.
With ConvertKit, you’ll be able to easily segment subscribers into people who have an interest and people who have already purchased.
This helps you increase more sales conversions with automated emails that give you more benefits.
In digital marketing and email marketing terms, this can be called targeted-based email marketing.
They have all the powerful features you’d expect from a top-notch email marketing service like A/B testing, beautiful email templates, landing page builders, intelligent workflows, and more.
ConvertKit offers email-based support and has an extensive knowledge domain with excellent learning material.
A lot of ConvertKit features like paid newsletters are specifically designed for creators and professional bloggers. That’s why we rate ConvertKit as the best email marketing software for professional bloggers.
They even added the power for you to sell digital products and subscriptions from an equivalent platform.
ConvertKit email marketing software company provides a 14-day free trial, and their pricing starts from $29/month. They also providers 24/7 live chat and email supports and a 30-day refund policy.
ActiveCampaign, Email marketing company based in Chicago, will be used as an all-in-one marketing platform for anyone out there.
They also claim to offer great features to become one of the best email marketing software providers on the current market.
The power of ActiveCampaign is in its automation tools. If you wish for automation, then it’s one of the best ways to go.
From simple marketing campaigns to A/B testing and SMS, various email types are all possible with ActiveCampaign.
Apart from this, it’s a solid built-in CRM, meaning it’ll be easy to contact your customers the way they want!
ActiveCampaign is one of the most influential and popular email marketing software.
Unlike other newsletter services, they don’t offer a free tier, which might be frustrating to those with less money in their budget, but this doesn’t mean you’re left with no options.
You will still get access to excellent automation software tools and can easily send unlimited emails.
Also, you will get a full 14 Day FREE Trial With ActiveCampaign.
For small businesses that require sending many emails, this might be the perfect solution.
ActiveCampaign is also perfectly suitable for companies who want to make sophisticated email marketing campaigns without the high upfront costs.
The intuitive design and robust features make it easy for anyone in your company with basic computer skills to line up an automatic campaign or import one of ActiveCampaign’s 500+ templates.
ActiveCampaign’s A/B testing saves time and money by providing a complicated feature that enables you to run a test on your whole automation sequence.
This means that if changing the number of touchpoints in one email leads to more clicks or more sales conversions than another version, then ActiveCampaign will automatically adjust this campaign until it finds which will work best, making adjustments without any input from you.
ActiveCampaign could be a must-have for little businesses because it includes an in-built CRM system to manage your sales, live chat, and email marketing automation campaigns.
It also comes with all the features you’d expect from any top-quality software, including activity streams, one-click actions, event tracking, etc.
Like other email marketing software providers, Sendloop is also one of the best email marketing software providers.
It’s an easy-to-use interface that doesn’t require it. So, you’ll be able to customize your emails with an easy drag n-drop email builder.
In addition, it offers over 80 free email templates with some unique features.
You can refine a drip campaign by targeting the rights audiences.
Sendloop, email marketing software, enables you to trace your customers’ movements on your site. By using this email automation software, you’ll be able to run highly effective email marketing campaigns.
Also, Sandloop provides 24/7 live chat and email supports.
Conclusion about Best Email Marketing Software:
GetResponse is just one of the most effective email marketing services around, with an entire portfolio of services.
Combining fantastic entry-level pricing with a collection of powerful CRM and eCommerce services will grow along with your business and drive your business forward.
GetResponse offers a 30-day free trial. After that, their pricing starts at $15/month.